The Lie: Digital CS = Cheaper, lower quality service for small accounts.
The Truth: Digital CS = Your best service, delivered to every contact at every account by AI.
For the last decade, the definition of "Digital Customer Success" has been hijacked by marketing automation tools.
They told you that to scale, you had to sacrifice quality. They told you that your long-tail customers—the bottom 80% of your revenue—didn't deserve a dedicated CSM. Instead, they got "Tech-Touch":
That isn't Customer Success. That is spam. If your "Digital Strategy" is just an email campaign, you aren't managing the relationship—you are ignoring it efficiently.
True Digital Customer Success mimics the behavior of your top 1% human CSMs. It doesn't just "touch" the customer; it analyzes their data, builds a strategy, and presents it to them personally.
Cast.app enables True Digital Customer Success by giving every single account—even the smallest ones—a dedicated AI Agent.
These aren't chatbots waiting for a complaint. They are proactive AI CSMs that:
Your customers get the "White Glove" experience of a human CSM, without you hiring a single new headcount.
Traditional Digital Customer Success focuses on efficiency (cost cutting). AI-Led Customer Success focuses on effectiveness (Net Dollar Retention).
Don't settle for a platform that helps you ignore your customers faster. Choose the platform that helps you grow them automatically.
